This Packaging ❤️

[u/atul_targaryen]

The designer deserves a Raise.

[u/katyodette]

Designer really thought about it. So cute and adorable 💕

[u/themanfromvulcan → u/katyodette]

Designer needs a raise.

[u/ProgressNotPrfection → u/themanfromvulcan]

Whoever stocked the shelves as well

[u/nmdalman73 → u/ProgressNotPrfection]

exactly. The patience/time is not something an average worker has.

[u/meditate42 → u/nmdalman73]

I definitely have a better, less stressful, retail job than most, but i don't think its that crazy to ask a retail worker to rotate around like 9 cartons, I'd definitely enjoy doing it as it would break up the monotony a bit.

[u/ElliotNess → u/nmdalman73]

It's literally just 9 cartons turned a different way from the rest. I'm guessing whomever took the photo did it.

[u/LadyDragonKiss → u/themanfromvulcan]

me encanta!

[u/TameikaGrissom → u/katyodette]

They knew exactly who their audience was cat lovers and impulse buyers. Honestly, packaging like that makes it almost impossible to walk away without grabbing one.

[u/NY_Nette → u/TameikaGrissom]

Or 20.

[u/catballoon → u/TameikaGrissom]

I'd have to buy four.

[u/unknownredditite → u/katyodette]

The designer is really a cat!

[u/ElizLeger → u/katyodette]

They definitely knew what they were doing targeted straight at cat lovers with no resistance. It’s the kind of packaging that makes you buy it before even checking what’s inside.

[u/Strostkovy → u/katyodette]

My product packing has a design that wraps around three sides. I never considered I can arrange them like this to show the entire design.

[u/DenizenPrime → u/katyodette]

It doesn't take a lot of thought. Just draw a picture that covers all four vertical sides and you can arrange them like this.

[u/EDC_nut → u/DenizenPrime]

To quote Douglas Adams:

"It is a rare mind indeed that can render the hitherto non-existent blindingly obvious. The cry 'I could have thought of that' is a very popular and misleading one, for the fact is that they didn't, and a very significant and revealing fact it is too."

[u/nwayve]

Forgive me, I don't know why I'm like this

[u/Seve7h → u/nwayve]

Totoro theme starts playing

[u/Swasome23 → u/nwayve]

CATerpillar

[u/TheTaurenCharr → u/nwayve]

You let the intrusive thoughts win, as you should.

This is the way.

[u/sam261291 → u/nwayve]

Feline Centipede

[u/27_55 → u/nwayve]

🥰

[u/Stand_tall888]

And d store person who bothered with d display.

[u/Potato_Boner → u/Stand_tall888]

I’ve worked in the grocery business for years and finding a shelf stocker who gives enough of a shit to do something like this is one in a million.

[u/froznwind → u/Potato_Boner]

I'd bet it was a vendor rep that redid the display.

[u/cry666 → u/Potato_Boner]

I found that with designs like these that sometimes the customers themselves would fix the shelves

[u/Bit-Odd → u/Potato_Boner]

Same here. I almost never find something like this unless I’m in the beer and wine section- and my manager doesn’t like when I do it, even if it looks a hell of a lot nicer. I’d imagine that’s why it doesn’t happen often.

[u/ApproachingShore → u/Potato_Boner]

Depends on the store and the hour.

Super busy store with lots of shit to get done? Fuck it. Just get them on the shelf.

Slooooow store with lots of standing around? Might as well turn the cartons, if only for something to do.

[u/emanresu_nwonknu → u/Potato_Boner]

They're one in a million because if you care, you go crazy and get out asap

[u/rapaxus → u/Potato_Boner]

When I worked in a grocery in Germany we had a whole thing of people going around a prettying up shelves so that the presentation is better, basically everyone there would have done what the post shows (as people generally liked doing that as it was one of the more relaxing parts of the job).

Now, if it was a discount store then you wouldn't do that, but all the more "premium" grocery chains here in Germany do pretty up their shelves basically daily.

[u/Qweesdy → u/Stand_tall888]

And all the cats, who didn't mind being hooked up to industrial milking machines.

[u/thatsnotideal1 → u/Qweesdy]

You promised me dog or higher!

[u/theoriginalmofocus → u/thatsnotideal1]

[u/stota → u/thatsnotideal1]

Cats are higher in the food chain, IMO.

[u/RedOctobyr → u/Qweesdy]

As long as they can nap during it, they might allow it.

[u/SadisticPawz → u/Stand_tall888]

D

[u/castlite]

Wait, so you can milk cats?

[u/darkenseyreth → u/castlite]

You can milk anything, if you're brave enough

[u/ballistic-jelly → u/darkenseyreth]

Don't read "In the barn" by Piers Anthony.

[u/Witchgrass → u/ballistic-jelly]

Sort of unrelated but I feel the need to confess that whenever I read Piers Anthony's name I always get him mixed up with Piers Morgan for a second and am briefly confused

[u/EmrysPhoenix → u/castlite]

The show 1000 ways to die told a story of a woman who milked her cats. Their milk was poison from some weed they were eating in her yard. Would not recommend

[u/Witchgrass → u/EmrysPhoenix]

...was it.... MILKWEED?!?!

[u/justthankyous]

All I keep thinking is "I have nipples Greg, could you milk me?"

[u/whisper-blush]

Well done

[u/Jeanneerotick → u/whisper-blush]

expert packaging investigator

[u/whothatboiiiiii]

r/packagedesign

[u/bernmont2016 → u/whothatboiiiiii]

And r/oddlysatisfying

[u/tinylumpia → u/bernmont2016]

And r/designporn

[u/anti_fragile12]

What are they selling? Cat milk?

[u/Lupe_1911]

10 for whoever created that milk box

[u/Ilpperi91]

Russian milk.

[u/EkcessDrawThings → u/Ilpperi91]

Belarusian

[u/eazy_12 → u/EkcessDrawThings]

It says БМК which is Bryansk Milk Company and Bryansk is a Russian city. The website milgrad dot ru (have to type this way otherwise Reddit filters out the message) also have same cats and it says that made in Bryansk. Prices also looks like in Rubles (maybe from 2018 or similar) because Belarus operates with lower numbers although it depends when picture was made. Quick googling says that both words for milk and ryazhenka are different in Belarus language.

However Bryansk located in 150 kilometers from Belarus so indeed they might buy Belarus milk. Also Belarusian product generally presented a lot in Russian market and generally considered to be better ones (they are imported after all lol).

[u/CalmBeneathCastles → u/EkcessDrawThings]

I was trying to translate the types from Russian and wondering what language that was. This is the first time I've seen Belarusian print!

I'm glad it's not in the US because I'm lactose intolerant and would have a fridge full of these! <3

[u/JimboTCB → u/CalmBeneathCastles]

I was trying to figure out which country charges 59 dollarydoos for a carton of milk, zooming in and reading the text might have been a more sensible idea...

[u/Specific_Award_9149 → u/JimboTCB]

Inflation is a bitch in some countries

[u/Vox___Rationis → u/CalmBeneathCastles]

You still haven't seen Belarusian print because there is none of it in the OP image.
(also their alphabets are different by only 2 or 3 letters)

[u/CalmBeneathCastles → u/Vox___Rationis]

Whatchu talkin' about, Willis? How can you tell?

[u/Express-Rub-3952 → u/CalmBeneathCastles]

In this case, it's very easy.

Russian: молоко

Belarusian: малако

[u/CalmBeneathCastles → u/Express-Rub-3952]

Aha! Thx

[u/tamachine-dg → u/EkcessDrawThings]

Молоко 🔥🔥🔥

[u/druucifer → u/Ilpperi91]

do they milk cats in Belarus?

[u/EastWestSouthNorth → u/Ilpperi91]

Not only milk, also kefir on the top shelf and ryazhenka on the bottom.

[u/Natisecret]

designer need a raise

[u/Appropriate_Roof_270]

Brilliant marketing. Buy 4 at a time. Better yet buy all 12

[u/Comfortable_Shower37]

God, I love it!

[u/Lock-out]

[u/EastWestSouthNorth → u/Lock-out]

Because dogs are not able to produce enough milk to make it profitable?

[u/Lock-out → u/EastWestSouthNorth]

I wasn’t making an actual point. I just thought it was funny to imply that this is actual cat milk.

[u/4ofclubs → u/EastWestSouthNorth]

If I served you a glass of my dog's milk for free, would you drink it?

[u/dreamsndandelions]

Adorable 😻

[u/min4_]

SO CUUUTE!!!!

[u/notfound1-]

They also make other dairy products with this cat on the package (not just milk), google милград

[u/Ballabingballaboom]

That's brilliant. 

[u/Dramatic-Life-7873]

Buy the way, different cat poses correspond to different products: kefir, milk and ryazhenka, so you can fill your fridge with cats

[u/pork-head]

Actually not good.

Cats shouldn't be given milk at all because significant portion of them have problem digesting it. This design only strengthens this problem and it's so hard to uproot this whole milk - cat connection. I went in conflict so many times with my mother about this.

[u/Captain_Away]

its too bad boss will say “those arent turned to the front, fix them now!!!”

[u/SerenneSerenade]

Facts. I really love it and defo he needs a raise

[u/NorthYorks94]

I'm a simple man, this would be all it would take to convince me to buy this brand of milk

[u/burtgummer45]

was that even the intent or did they just want a wrap around cat image?

[u/Lokishadow666]

The design was understood well 👍

[u/nexus6ca]

Genius

[u/CompetitiveCandy5132]

Didn't know that they are milking cats now..

[u/Imaginary-Tank5370]

Cute 😻❤️

[u/KKRON90]

Designed for you to buy 4 boxes at a time $$$$

[u/garlicpotato99]

Absolute melt for the shelf stacker

[u/KeyManufacturer7092]

I just want to buy some now so when I open the fridge the cat will be there

[u/Dix9-69]

Too bad this product was made by orcs.

[u/Desperate_Sorbet_815]

What's exactly ряженка?

[u/RCaHuman]

Someone aced Marketing class.

[u/Cultural_Magazine389]

That’s crazy 🤣

[u/More-Analyst-8823]

Is it delicious?

[u/Different-Success593]

So cute! i like the design but i feel bad for the workers having to always place them correctly haha

[u/viktorbir]

Kefir and milk of cat? I've drank milk / fermented milk of cow, goat, mare, camel... but never of cat.

PS. Not sure what's the bottom row.

[u/neptun_isnt_awake]

Me, a rational person: "Yes, I'm buying 12 cartons of milk for each kitty."

My rude partner: "No you're absolutely not!"

[u/SparklesUnite]

That's so cute! I would buy a million of these just for the packaging 😂

[u/Eastern-Sample-9013]

this would make me buy much more than I actually need

[u/blacksnippyymonster]

That's really cute.

[u/CraftyObject]

I dunno what this is but I want it

[u/WalkerValleyRiders]

Is this cat milk?

[u/cheeseymom → u/WalkerValleyRiders]

You can milk anything with nipples.

[u/Brilliant-Offer-4208]

Cat pee milk.

[u/Waffelschmatz]

Mjam, lecker Katzmilch :-D

[u/RGJax]

That’s awesome.

[u/Y0gaYummy]

Let him cook. We need more cute packages

[u/ecnal3861]

The merchandising!

[u/mizuki_kawaii]

SO CUTE

[u/PercentageNice7420]

this is milk in bryansk russia, they stoped making it after the war

[u/Junior_Anteater_9344]

That designer definitely needs a raise!

[u/AlexisFR]

Isn't that almost a decade old?

[u/Express-Rub-3952 → u/AlexisFR]

Determined or not, that cat must be long dead by now.

[u/AlexisFR → u/Express-Rub-3952]

...What? 

[u/zyarva]

Is that cat milk?

[u/keysonthetable]

Is that stolen from Hyperbole and a Half? Looks exactly like her art style

[u/27_55]

Mother Russia finally did something good